Event tickets

How to sell event tickets

Last updated: May 30, 2026

Create online, in-person, or hybrid events with ticket tiers, capacity limits, and post-purchase redirects on Kobocourse.

Overview

Ticket products help you sell access to webinars, workshops, conferences, and live events. Configure date, venue or link, capacity, and optional tiered pricing.

Before you start

  • Creator account and event details (date, time, format).
  • Venue or online meeting link ready for attendee instructions.

Step 1

Create an event ticket product

Go to Products → Add Product, select Event Ticket, and continue.

Selecting event ticket product type
Selecting event ticket product type

Open in dashboard

Step 2

Set event title and pricing

Describe what attendees get. Set price and currency. Enable tier mode if you offer VIP, early bird, or standard tickets.

Event ticket basics form
Event ticket basics form

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Step 3

Design the ticket sales page

Use a strong visual for the event. Answer logistics questions (refunds, dress code, what to bring) in FAQs.

Event ticket sales page media
Event ticket sales page media

Open in dashboard

Step 4

Configure event details

Choose online, physical, or hybrid format. Set event date and time, ticket quantity, and venue or streaming details.

Optional: add a redirect URL to send buyers to Zoom or registration page after purchase.

Event date, venue, and ticket configuration
Event date, venue, and ticket configuration

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Step 5

Configure growth tools

On the Growth step, attach related products as checkout upsells, enable coupon codes, and set up automated emails for ticket buyers.

Event ticket growth step with upsells and coupons
Event ticket growth step with upsells and coupons

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Step 6

Publish and promote

On the final step, publish your product so it appears on your storefront. Share the product link on social media and email. Monitor sales from Orders in your dashboard.

Published event ticket product with share link
Published event ticket product with share link

Open in dashboard

Tips & troubleshooting

  • Set quantity limits to avoid overselling physical venues.
  • Use tiered tickets for early bird pricing without creating separate products.
  • Post-purchase redirect is ideal for sending buyers straight to a Zoom link.

FAQ

Common questions

Yes. Select hybrid ticket type and explain online vs in-person access in your description.

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